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Build a Marketing Plan with AI

Build a marketing plan & content calendar with AI · in-person or online

Content reviewed: Jul 2026

This 2-hour workshop teaches you to build a simple marketing plan and content calendar with AI — what to say, where to post and when — so you stop staring at a blank page. Offered in Bishan, Woodlands or online. Each session is $208, with bundle discounts.

Build a marketing plan with AI workshop at Ancourage Academy

At a Glance

Key Details

Marketing Plan with AI quick facts
Who it's forAdults (all levels)
Duration2 hours
FormatIn-person or online
LocationsBishan & Woodlands
Per session$208 per person · less when bundled

What's Included

  • 2-hour hands-on session

    Practical tasks, not lecture slides

  • Small group

    Personal attention and real questions

  • In-person or online

    Bishan & Woodlands studios, or live video

  • Certificate of completion

    An Ancourage Academy certificate

  • Take-home prompts & resources

    Keep what you build and learn

MOE-RegisteredIndependent · not affiliated with AI vendors
Archer Yu, AI & Computer Science Educator, Ancourage Academy
“I build with AI every day, and I love showing people — from curious kids to busy professionals — how to use it confidently, creatively and honestly.”

Archer Yu

AI & Computer Science Educator, Ancourage Academy

Marketing degree, University College Dublin · Fashion Diploma, LASALLE · specialising in Computer Science & AI

Build a marketing plan with AI

This 2-hour workshop teaches you to build a simple marketing plan and content calendar with AI — what to say, where to post and when — so you stop staring at a blank page. Offered in Bishan, Woodlands or online. Each session is $208, with bundle discounts.

You build a real plan yourself using tools like ChatGPT, Claude, Google Gemini and Microsoft Copilot, and leave with a one-page document and a content calendar you can follow from the next day. We are an independent provider and are not affiliated with any AI vendor.

How you'll build your plan with AI

  1. Audience

    Define who you are talking to and what they care about, with AI.

  2. Message

    Shape your core message and offers into clear words.

  3. Plan

    Draft a one-page marketing plan you can actually follow.

  4. Calendar

    Generate a month of content ideas mapped to a posting calendar.

Three terms you'll leave knowing

Content pillar
A recurring theme your content keeps returning to — so your posts add up to something instead of feeling random.
Content calendar
A simple schedule of what to post, where and when, planned ahead so you are never scrambling for an idea.
Posting cadence
How often you post on each channel — set at a pace you can actually keep up.

A sample week in a content calendar

Here is what a simple weekly calendar can look like. In the workshop you build your own with AI, mapped to your business and the channels you actually use.

DayChannelContent pillarExample post
MondayInstagram + FacebookEducateA quick tip your customers always ask about
WednesdayTikTok / ReelsShowA short behind-the-scenes of your work
ThursdayLinkedInBuild trustA customer result or review, in your own words
FridayInstagram StoriesEngageA poll or question for your followers
SundayEmail / WhatsAppConvertThis week’s offer or new arrival

This workshop

Build a Marketing Plan with AI

Build a simple marketing plan and content calendar with AI — what to say, where to post and when.

  • Define your audience and message with AI
  • Draft a clear one-page marketing plan
  • Generate a month of content ideas in a calendar
Tools: ChatGPT, Claude, Google Gemini, Microsoft CopilotFormat: in-person / online

Transparent pricing

Every workshop is 2 hours. Book more than one and the price per workshop drops — mix and match any topics or tools.

AI workshop bundle pricing in Singapore dollars
Workshops booked togetherPrice eachTotal
1$208$208
2$198$396
3$188$564
4 or moreBest value$178from $712

Prices in SGD per person. Corporate/team sessions and private 1-to-1 coaching are quoted on enquiry.

Prefer the result, not the lesson?

Have us run your marketing with AI

Beyond the workshops, we build and run AI marketing content and automations for businesses — done-for-you, scoped and quoted on enquiry.

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Also in this series: Create marketing graphics with AI · Make marketing videos with AI. See all AI Marketing workshops.

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A practical guide to using AI for marketing in Singapore — graphics, short video and content planning, what works, what does not, and what it costs.

Read the guide

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A practical starting point for the off-the-shelf AI tools small businesses can use today.

Read the guide

Frequently Asked Questions

7 questions

You describe your business, audience and goals, and AI helps you shape a clear message, identify the right channels and draft a one-page plan you can follow. In this 2-hour workshop you build the plan yourself, step by step, and leave with a real document — not a slide deck of theory. Each session is $208, with bundle discounts.

A content calendar is a simple schedule of what to post, where and when. In this workshop, AI helps you generate a month of content ideas mapped to your channels and posting rhythm, so you are never scrambling for the next thing to say.

No — that is exactly who this session is built for. We start from scratch: who you are talking to, what you want them to do, and what to say. By the end you have a one-page plan that is simple enough to actually use, made with AI in the session itself.

Yes. The workshop focuses on a plan you can run yourself, with free or low-cost AI tools, at a posting cadence you can keep up. We do not build plans that need a team or a big budget — we build plans that work for one person running their own marketing.

Yes. It runs in person in Bishan and Woodlands or live online, in a small group, so you can build your plan on your own device with guidance throughout.

Yes — you receive an Ancourage Academy Certificate of Completion at the end of the workshop. It is issued by us as an independent provider; we do not issue vendor certificates (for example from OpenAI, Anthropic, Microsoft or Google).

No subscription is required to take part. Most tools we teach have capable free versions, and we show you what the free and paid tiers each do so you can decide what is worth paying for. Bring a laptop if you can — workshop fees are separate from any tool subscription.

Ready to book your AI workshop?

Small groups, 2 hours, in-person or online. Book one or bundle for a lower price per workshop.